Get To Know

My Resume

ESHA KPOOR

[email protected]

Mobile – 95xxxxxxxx60

Location – South Delhi

Objective

To succeed in an environment of growth & excellence and get a job that provides me with job satisfaction, and self-development and helps me achieve personal as well as organizational goals.

SUMMARY

10 years of experience in media & productions that includes print media, electronic media, web media and production house

Skills

My Skill
Social Media Marketing 50%
My Skill
Branding 75%
My Skill
Search Engine Optimization 65%
My Skill
Content Production 80%
My Skill
Web Designer 50%
My Skill
Video Editing 80%

WORK EXPERIENCE

LINGAYA’S VIDYAPEETH (Deemed To Be University)

Faridabad

Designation: Assistant Manager

https://www.lingayasvidyapeeth.edu.in/

Assistant Manager (Branding and Marketing) (1st Feb 2022-Till Present)

 

  • Coordinating and Handling Team of branding and marketing department.
  • Reporting to Top Management- Pro Vice Chancellor and Chancellor.
  • Taking Real Time Reporting from team on Google sheet
  • Making Strategies for Social Media Marketing
  • Creating content(static post, reels, videos, Instagram stories) as per social media calendar
  • Providing creative copy write ups for social media posts
  • Providing topics for blogs and articles for website.
  • Digitally promoting the in-house events organized by the university.
  • Acting as DOP for event shoots and social media content shoot.
  • Guiding the editor for video edits
  • Getting social media static creative designed by graphic designer
  • Getting E-brochures banners, and other E-content designed and shoot by the team as required by the
  •  
  • Scheduling and identifying the right platform for post promotion on social media.   
  • Reviewing written blogs, articles, web pages, landing pages and video scripts by
  • Coordinating with SEO team for Yoast seo of web pages
  • Facebook MarketingAcquire leads, traffic on website or engagement through Facebook marketing
  • Assisting team members to ensure quality results

YBM Network Media & Films Production

NOIDA

Designation: Assistant Manager 

https://www.ybmnetwork.com/

Assistant Manager (Production and Marketing)

(May 2015-Till Nov 2021)

  • Website Development and Maintenance – Development of Word Press Website, designing of website and Giving H1, H2, H3 headings to content, alternate text to images, giving headings as per keyword research.
  • checking broken links, speed testing, replacing normal images to WebP images, creating web and landing pages.
  • Content optimization for website and social media channels- As per Google algorithm going through the content of website, creating and editing the content, providing content for images, videos and post. Analyzing the proximity and density of content.
  • Content, Video and audio content posts on online sites- Verifying and scheduling the image content, video and audio content to be posted by the team.
  • SEO of Website Pages- Yoast seo of web pages, giving SEO tiltle, identifying focus keyphrase, meta description as the content appears on Google, giving slugs.
  • Making Social Media Promotion Strategies – Categorizing the audience as per our product or service requirement, Identifying the right platform for promotion – Facebook, Twitter, Instagram or LinkedIn
  • Create and manage digital marketing campaigns- Managing and implementing paid marketing strategy (Facebook, Instagram, YouTube, Google)
  • Online promoting of company’s product and services- Running Sponsored Ads on Facebook and Instagram, Creating promotional videos of product or services we deliver.
  • Facebook Marketing- Acquire leads, traffic on website or engagement through Facebook marketing
  • Reviewing written blogs, articles, web pages, landing pages and video scripts by

 

  • Directing and Producing corporate and promotional videos

 

  • Assisting team members to ensure quality results

 

 

 

Key Responsibilities as Production Manager

 

  • Giving Direction for Corporate Films – Preparing Corporate Video shoot layout, Company/Industry outer & inner location view, Manufacturing / working process, Company director/ management byte, light setting and frame setting, Handling production unit on shoot location (Camera operator, Lightman, anchors, etc.)
  • Direct Interaction with Client for shoot layout briefing and discussing upon client requirement along with sharing suitable quotes for corporate shoots and portfolio shoots
  • Coordinating with freelancer artist such as anchors, voice over artist, makeup artist, stylist, model agency provider, camera operators and other freelancers as per requirement.
  • Studio setup for video, chroma shoot and other interview shoot
  • Corporate video    editing    footage    selection    –    Selecting    footages   from    raw    for    final   
  • Editing 1st cut of final selected footages and further coordinating with editor till the end of final edited video
  • Coordination with Models for portfolio shoot for poses
  • Take care of pre and post production team- Selecting and choosing the team for particular shoot project
  • Consulting students looking for admissions in VGA academy– VGA academy in collaboration with YBM network specialized in Fashion Photography
  • Approving and suggesting content for social media post, blogs, YouTube,
  • Done voice over for 2 projects and One to one-byte interview for business event on International Solar Industry continuously for 4 years twice in a year.

Key skills –

 

  1. Direction for Corporate/ Business Shoots
  2. Know video editing on Adobe Premier Pro
  3. Creating images, flyers, thumbnails, post on Canva for promotions
  4. Voice Over and Anchoring for business event (one to one-byte interviews)
  5. Knows audio edit on Adobe Audition and Audacity
  6. Content writing for Social media post and corporate shoot

Corporate Relationship-

 

  1. Contact with production team for photography, videography
  2. Graphic designer, Animator
  3. Domestic and International Voice Over artist
  4. Capable of contacting influencers and promotional

Market Times Web TV

Shifted from India News internally to Market Times Tv

NOIDA

Designation: Production Manager 

https://www.markettimestv.com

Production Manager (Production and Marketing) (May 2014-April 2015)

  • Coordinating and assisting Production Team for shoot
  • Scheduling business entrepreneurs for byte interviews
  • Taking 1st round of Hr during hiring of employees- editors, reporters, anchors
  • Coordinating with stringer (freelance reporters) for news reporting
  • Social Media news posting
  • Converting Hindi news content to English
  • Taking daily reviews on commodity market scenario
  • Organizing business events
  •  

India News 

NOIDA

Designation: Production Executive 

Production Executive (Production and Marketing) (Dec 2013-April 2014)

  1. Coordinating with Production Team for interview shoot (Commodity News)
  2. Scheduling business entrepreneurs for byte interviews (Commodity Brokers)
  3. Coordinating with stringer (freelance reporters)
  4. Taking daily reviews from brokers on market scenario

K.S Business Publication

Delhi

Designation: Production Executive 

Production Executive (Production and Marketing) (April 2012-April 2013)

  1. Taking 1st round of Hr during hiring of employees
  2. Writing content for Magazine
  3. Organizing events
  4. Handling the editorial team

Qualification

·         Diploma in Digital Marketing from Pestrack in 2015

·         MBA in HR from Sikkim Manipal University in 2012

·         Graduation from Delhi University in 2010.

·         Senior Secondary School from Tagore International School in 2007

 

·         Secondary School from Tagore International School in 2005

Personal Details

Date of Birth                  : 1988

Place of Birth                : Delhi, India

Languages                    : English, Hindi, Punjabi.

Hobbies                        : Quick learner, traveling, creating promo stories

Alternate Mobile No.    :+91-99xxxxxxxx02

DATE & Place

01-07-2022

Delhi

Signature

Esha Kapoor

Hello