Consider your overall business strategy. … Identify your target clients. … Research your target client group. … Develop your brand positioning. … Develop your messaging strategy. … Develop your name, logo, and tagline. … Develop your content marketing strategy. … Develop your website. Build your marketing toolkit Implement, Track, and Adjust

Digital marketing is important because it connects a business with its customers when they are online, & is effective in all industries. It connects businesses with ideal customers when they are on Google through SEO & PPC, on social media with social media marketing, & through email with email marketing 1. Affordability 2. Mobile Access 3. […]